WEB, BRAND
Clay is a spreadsheet that fills itself. In 2020, I was on the team that came up with their early brand concept and developed the clay logo that they use today. I came up with their early tagline and designed the first Clay landing page/teaser site for their launch.
BRAND, PRODUCT
Poseidon Research is an independent nonprofit interpretability lab focused on safe, reliable AI. I designed their logo and developed primary brand assets, fundraising decks, and design systems for technical materials and research. I also helped them explore research product concepts.
0 -> 1 PRODUCT
WEB, BRAND
Midjourney is an independent research lab best known for their image generation product. I joined a small, focused team as the founding product designer of a new initiative to help ideate and bring it from concept to MVP.
0 -> 1 PRODUCT
WEB, BRAND
Opendoor Exclusives was a new kind of real estate marketplace that let users buy a house at the click of a button. I kicked off the concept-to-MVP of the Opendoor Exclusives product as the founding designer, then returned a year later to the buyer-side to productize their marketplace — designing a seamless, context-aware end-to-end discovery → touring → buying experience that crossed between digital and IRL and back at multiple touchpoints.
BRAND, PRODUCT
Productboard is a classic product management platform. I was on the small team that did the Productboard rebrand in 2021; I was a supporting designer on their new website, was responsible for developing templates and designing their client and internal decks. Separately, I helped an internal team explore the feasibility of some high-priority features.
0 -> 1 PRODUCT
WEB, BRAND
Instabase makes products that automate the processing and analyzing of unstructured data. I've worked on a few novel internal apps and designed the developer sandbox for demoing their API and tools.
0 -> 1 PRODUCT, MOBILE APP
WEB, BRAND
Refractal was an at-home rapid-test device developed at the height of the COVID pandemic. I designed the mobile app that people interfaced with to set up tests and receive results in compliance with the FDA's rapidly evolving health and regulatory requirements.
Literati is a book club and subscription service. Ahead of their Series B and product expansion, I redesigned their Literati Kids marketing site, subscription order flow, checkout, and account management tools. I also designed a concept Literati Kids mobile app.
Oscilar keeps the internet's financial systems safe.
I worked with the founder to design the Oscilar logo, their marketing site, and contributed to some early product features.
turntable.fm was the place to listen to music with your friends on the classic internet.
The project was revived during the pandemic, and I helped design an updated desktop and mobile app and led the design of their marketing site.
0 -> 1 PRODUCT
WEB, BRAND
Primer builds tools that automate marketing workflows. I designed the first iteration of the Primer product: dashboards, workflow builders, other core MVP features, and an early marketing site.
Popl is an NFC enabled dynamic digital business card created to make in-person connections seamless.
I redesigned the consumer mobile app that let users set up their profiles, designed premium features, and kicked off their enterprise product.
Pow.bio is a biotech company pioneering a high efficiency continuous fermentation process.
I worked with their team on fundraising and sales decks, and visual communications that translated scientific concepts into clear pitches for a wider range of stakeholders.
